What is the average cost per click for Google Ads?
The average cost per click (CPC) for Google Ads can vary greatly depending on several factors such as the industry, location, and competition for a particular keyword. On average, the CPC for Google Ads ranges from $1 to $2 for the search network and from $0.10 to $0.50 for the display network. However, in highly competitive industries such as the legal and financial services, the average CPC can be significantly higher, ranging from $3 to $10 or even more. It's important to note that the actual CPC you'll pay will depend on your bidding strategy, ad quality, and other factors.
How AdSense pay per 1k page views
AdSense pays publishers based on the cost per thousand impressions (CPM), which is a metric that represents the price an advertiser pays for every 1,000 views of an advertisement. The CPM rate for AdSense varies widely based on factors such as the niche, location, and type of advertisement, but on average it ranges from $1 to $10 per 1,000 impressions. However, some niche sites and videos can earn much higher CPM rates.
It's important to note that CPM rates can fluctuate over time and are not guaranteed. The revenue you earn from AdSense also depends on factors such as the number of ad impressions generated, the click-through rate (CTR) of your ads, and the cost per click (CPC) paid by advertisers. As a result, it's difficult to predict the exact amount you'll earn per 1,000 page views with AdSense.
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